I am a criminal justice professor and mom of three. I live in New York City and through cargo-biking, I am passionate about advocating for a greener, more sustainable way of life.
What’s your favorite thing about ORORO?
That you sell heated items that are stylish. This will help my fellow e-bike commuters.
What are the best 3 words to describe yourself?
Adventurous - I'm a mom of three who does not stop traveling and biking the world (with my kids).
Outgoing - I love meeting new people and learning about their lives.
Grateful - I am deeply appreciative of all the amazing people in my life, like my children, family, friends, and the love of my life, Jeff.
Please share a short story about an important challenge that you've overcome (in your life, hobby, or profession)
I was never a bike person before owning my Urban Arrow cargo bike. I also viewed biking in New York City as something scary and dangerous. However, I overcame that fear to create a more efficient life for myself and my family. In doing so, I also cultivated a passion for cargo-biking and spreading the word about car alternatives as a way of life.
Maddy Novich
